A better alternative to buying Google & Meta traffic
HowMuch has sophisticated paid traffic buying systems that allows us to buy leads at large volumes from all major traffic platforms at a cost per lead that is much lower than what you achieve when you buy this traffic directly. We take care of this so that you can take care of your core business, servicing your customers
Proof of Paid Traffic Scale & Intent
Many lead generation businesses claim that they buy high‑intent traffic from Google, Meta and other major advertising platforms, but in reality source a large portion of their leads from affiliate networks, co‑registration, and email marketing — all of which typically produce much lower‑intent customers.
HowMuch Group is different. We can prove our paid traffic scale directly using Google Ads Auction Insights reports.
Solar in the USA
Google Ads Auction Insights · Impression Share
Roofing in the USA
Google Ads Auction Insights · Impression Share
Siding Replacement in the USA
Google Ads Auction Insights · Impression Share
Bathroom Remodeling in the USA
Google Ads Auction Insights · Impression Share
Windows Replacement in the USA
Google Ads Auction Insights · Impression Share
Other Emerging Verticals
HVAC, Basement Remodeling, Kitchen Remodeling and other verticals launched in 2025 are following the same rapid traffic‑scale pattern.
HowMuch Buys Google & Meta Traffic at Scale — So You Don’t Have To
HowMuch has sophisticated paid traffic buying systems that allow us to buy leads at large volumes from all major traffic platforms at a cost per lead that is significantly lower than what most businesses can achieve on their own.
We manage the complexity of traffic acquisition, bidding strategies, attribution, and optimisation so you can focus on your core business — servicing customers and closing sales.
The Economics Are Simple
Our partners typically generate $5 or more in gross margin for every $1 spent on HowMuch leads.
Why We Can Outperform In-House Ad Buying
More data than any single business
Millions of clicks and hundreds of thousands of leads improve our models continuously.
Optimization for profit, not vanity metrics
We optimize for revenue per lead and gross margin, not CPC or CTR.
Advanced platform integrations
Our systems feed real conversion data back into ad platforms to improve bidding.
What Our Partners Say
“HowMuch consistently delivers high‑intent leads at a cost we could never achieve running Google Ads ourselves.”
“We were able to scale volume quickly without hiring an internal marketing team or dealing with platform volatility.”
“The lead quality and predictability changed how we think about growth.”
Ready to Grow?
If you can turn high-intent leads into customers, HowMuch can help you scale profitably and predictably.
Speak to Sales